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Sector case study

IT Services & Offshoring: what the gap costs, and how to measure it

The IT services and offshoring sector in Morocco is experiencing dynamic growth, supported by a qualified workforce and developing infrastructure. This sector case study aims to analyse the opportunities and challenges faced by companies operating in this field. By examining current trends and best practices, business leaders can better direct their strategy to maximise their performance and competitiveness in the market.

Method warning

A typical case, not a client

This study does not describe any real clients and does not report any results obtained from a client: our confidentiality commitments prohibit this. It sets out explicit working hypotheses, then derives orders of magnitude through calculations that you can replicate line by line. During a diagnosis, your figures replace ours.

The starting point

The modelled situation

Morocco has positioned itself as an attractive hub for IT services and offshoring, benefiting from geographical proximity to Europe and a favourable business culture. Companies in the sector offer a wide range of services, from software development to IT infrastructure management. However, they face challenges such as increased competition, the need for constant innovation, and talent management. Companies must also navigate an evolving regulatory environment and adapt to increasing customer expectations regarding quality and timelines. The above assumptions allow for an assessment of the current market situation and the identification of potential growth levers.

Initial hypothesisValueUnit
Tickets or cases handled per day420tickets
Working days per year250days
Rate of reopened tickets due to unresolved issues6%
Average ticket recovery time25minutes
The calculation

Result, line by line

Understanding the challenges and opportunities in the IT services and offshoring sector is essential for business leaders. By analysing market trends, companies can better direct their strategy and anticipate future developments. The above assumptions provide a useful analytical framework to assess the company's position and identify growth levers. By relying on best practices and staying attuned to customer needs, companies can enhance their competitiveness and ensure their sustainability in the market.

Calculated magnitudeFormulaResultUnit
Requests processed per year420 per day × 250 working days105 000requests/year
Returns due to quality issues on the first attempt105 000 × 6,0 %6 300recoveries/year
Time lost in recoveries6,300 repetitions × 25 min ÷ 602 625hours/year
Equivalent in working days2,625 hours ÷ 8328,1days/year
The diagnosis

What we measure first

Increased competition

The sector is characterised by intensified competition, with numerous local and international players seeking to capture market share.

Talent management

The availability and retention of qualified talent represent a major challenge, with a growing demand for specific skills.

Technological innovation

Companies must invest in innovation to remain competitive, which requires financial and human resources.

Regulation

The evolution of regulations can impact operations, requiring constant vigilance and adaptability.

The work plan

How the mission unfolds

1

Skills Enhancement

Implement continuous training programmes to develop employees' skills and meet market needs.

2

Innovation Strategies

Invest in research and development to create innovative and differentiated solutions.

3

Quality Improvement

Adopt high-quality standards to meet client expectations and stand out from the competition.

4

Strategic partnerships

Establish collaborations with other companies and institutions to share resources and knowledge.

5

Regulatory monitoring

Establish a monitoring system to anticipate regulatory changes and adapt operations accordingly.

The follow-up

The indicators implemented

Identified during the diagnosis and monitored throughout the mission: these are what make the result demonstrable, not just declarative.

  • First contact resolution rate
  • Adherence to service level commitments
  • Rate of reopened tickets by category
  • Customer satisfaction measured post-closure
  • Team turnover rates and skills coverage
Clarity

What causes this type of project to fail

Lack of innovation+
Companies that fail to innovate risk losing market share to more agile competitors.
Recruitment difficulties+
Failing to attract or retain the necessary talent can hinder growth and project execution capacity.
Regulatory non-compliance+
Ignoring regulatory developments can result in penalties and damage the company's reputation.
Poor quality management+
Inferior quality services can lead to customer dissatisfaction and a loss of trust.
Frequently Asked Questions

What is being asked of us

What are the main challenges in the IT sector in Morocco?+
The main challenges include increased competition, talent management, the need for innovation, and regulatory developments.
How can companies attract talent?+
Companies can attract talent by offering training programmes, career opportunities, and an attractive working environment.
What is the importance of innovation in this sector?+
Innovation is crucial for differentiation in the market and meeting increasing customer expectations.
How to prepare for regulatory changes?+
It is important to establish a regulatory monitoring system to anticipate changes and adapt operations.

Let's redo this calculation with your figures

The diagnosis replaces each hypothesis with data collected from you. It lasts half a day and does not commit you to anything.

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17 Jbel Moussa Street, 10090 Rabat — Morocco

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