Who we are
International consulting, training and investment group — rooted in Morocco, radiating across Francophone Africa. From idea to measurable impact.
We do not just advise. We guarantee.
TargetUp Group supports public and private organisations in their transformation, ISO compliance, skills development, and access to national and international funding.
Three integrated divisions under a single brand — Consulting, University and Business Center — to transform your organisation end-to-end, with a strong presence in Francophone Africa and an academic hub in the UK (Cardiff, MQA accreditation).
Four contractual commitments
Dr. Ismail Jendabi
Founder & Managing Director of TargetUp. An international expert in operational excellence, QHSE and ESG, he leads the firm's missions across 11 countries — from Morocco to Guinea, from Senegal to Europe.
Doctor of Business Administration (DBA), PMP®, Lean Six Sigma Master Black Belt and Lead Auditor BSI/IRCA on over 10 ISO standards. Qualified trainer by the IFC / World Bank, university professor and academic director of TargetUp University. Over 4 M USD in documented savings through Lean Six Sigma.
Dr. Ismail Jendabi
Founder & Global Managing Director · 11 countries
Vision · Mission · Values
Top 4 by 2030
To become the reference strategic platform for the transformation of organisations in Francophone Africa — Top 4 consulting firms by 2030.
From idea to impact
Supporting organisations in their transformation, compliance, skills enhancement of their teams, and access to funding.
Integrity · Excellence · Innovation · Impact
Ethics and transparency, the highest standards, innovative solutions, and a real contribution to economic development.
One group. 3 divisions. One signature.
Advisory & Operational
ISO certifications (50+ standards), Lean Six Sigma, ESG/CSR, technical studies, product certifications, monitoring and digital transformation Odoo 19.
Explore ConsultingTraining & Qualifications
DBA & MQA UK accredited Masters, executive programmes, PECB/IASSC certifications, VAE and CSF training plans up to 70%.
Explore UniversityInvestment & Growth
INTELAKA, Charter 2023, Go Siyaha, access to EBRD/EIB/IFC/AFD, fundraising, M&A and investor support.
Explore Business CenterWhere others sell hours, we sell results
Obtaining certification
Written commitment, free extension until validation. 98% success rate.
Fixed price with no surprises
Contractually validated fixed price. No imposed amendments.
Measured & reported ROI
Indicators monitored and reported to the COMEX. 3.2× average ROI over 12 months.
Senior consultants
15+ years minimum experience. No junior billed at senior rates.
Contractual deadline
Explicit penalties for attributable delays. 94% of assignments on time.
Confidentiality & independence
Systematic NDA, law 09-08 & ISO 27001. 0% commission.
14 countries. One area: French-speaking Africa.
100% local consultants, in-depth knowledge of institutions (CCG, OFPPT, AMDIE, CRI, IMANOR). No parachuted Anglo-Saxon firm.
A pool of senior experts, mobilised by country
Senior consultants and trainers — selected by area of expertise and geography, activated on-demand for your missions, across French-speaking Africa and beyond. A dynamic network, continuously updated.
Network of 139 independent experts distributed across 21 countries — mobilised according to the scope and language of your mission.
Actual job titles, anonymised — an overview of the calibre available by sector. No personal data is exposed.
- Coach Professionnel Certifié & Consultant Formateur
- Ingénieur Expert Judiciaire / Directeur d'Usine
- Senior PMO and Change Manager
- Ingénieur QHSE / Formateur HSE
- Consultant QHSE / RH — Expert Sécurité Incendie & Lead Auditor ISO 45001
- Consultant Formateur QHSE / Efficacité Energétique / MBA
- Spécialiste en développement économique local et rural
- Économiste & Spécialiste en Finances Publiques — Chef de Mission
- Consultant & Ingénieur Financier
- Spécialiste en développement économique local et rural
- Ingénieur agronome / Docteur en sciences agronomiques
- Expert International Filières & Chaînes de Valeur Agricoles | Coordinateur Développement Rural
A team of certified experts
DBA, PMP, Lean Six Sigma Master Black Belt, Lead Auditor ISO — over 70 senior consultants across 14 countries, dedicated to enhancing your performance.
Discover the team →30 minutes to validate relevance
Flash 360° Diagnostic — scoping note, ROI estimation and available financing options. 0 MAD, no commitment.
Book a free diagnostic