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Triple ISO Firm+70 ConsultantsContractualised ResultsResponse within 48 hours
The Context

Your ideas are assets

Intellectual property protects your brand, your innovations, and your design against counterfeiting, and enhances your business.

What You Gain

  • Brand Protection (OMPIC)
  • Patent Filing and Innovations
  • Protection of Designs and Models
  • Monitoring and Defence of Rights
  • Valuation of Intangible Assets
  • International Expansion

Our Approach

1
Step 1

IP Audit

Inventory of assets to be protected.

2
Step 2

Strategy

Protection priorities and budget.

3
Step 3

Filing

Trademarks, patents, designs at OMPIC.

4
Step 4

Monitoring

Surveillance and enforcement of rights.

Your Deliverables

IP Audit

Mapping of intangible assets.

Protection strategy

Prioritised filing plan.

Filing dossiers

OMPIC procedures completed.

Relevant Sectors

IndustryIT & OffshoringAgri-foodCosmeticsTextiles & ClothingServices
ISO 9001 CertifiedISO 37301 CertifiedPECBIASSC Lean Six SigmaIAF · IAS — International Accreditation ServiceResponsible SME Label

Frequently Asked Questions

What is OMPIC?+
The Moroccan Office of Industrial and Commercial Property, which manages registrations in Morocco.
Do you protect yourself internationally?+
Yes, through international systems (Madrid for trademarks, PCT for patents).
What is an intellectual property audit and why start there?+
The IP audit is a comprehensive inventory of your intangible assets: trademarks, logos, patents, designs, models, and know-how. It results in a mapping that reveals what is already protected, what is exposed, and what needs priority protection. It is the first step in our approach, as effective security can only be achieved for what has first been identified.
What is the difference between a trademark, a patent, and a design or model?+
A trademark protects your name, logo, or distinctive sign; a patent protects a new technical invention; a design or model protects the appearance and design of a product. Each grants different rights and durations of protection. Our strategy combines these titles according to your actual assets, to cover your identity, innovations, and design.
Who is your intellectual property support aimed at?+
For companies that have a trademark, innovation, or design to protect: industry, IT & offshoring, agri-food, cosmetics, textiles & clothing, and services. A startup registering its first trademark and a group managing a multi-country portfolio will find a suitable response. Our coverage extends to Morocco and French-speaking Africa.
Why should I register my trademark now rather than wait?+
In Morocco, protection is acquired through registration rather than use: the first to register obtains the right. Delaying risks a competitor or third party registering your name before you, forcing you to either buy it back or rename your business. An early registration establishes your priority and prevents infringement from today.
How does the mission proceed from diagnosis to registration?+
The mission is structured into four stages: IP audit to inventory assets, strategy to define priorities and scope, registration of trademarks, patents and designs with OMPIC, followed by rights monitoring. You will receive three deliverables: a mapping of intangible assets, a prioritised registration plan, and the files that have been registered. A dedicated consultant oversees the entire process, with a response within 48 hours to each request.
What does monitoring and defending my rights after registration involve?+
An unmonitored title depreciates: monitoring detects identical or similar registrations and unauthorised uses of your trademark. We alert you and organise the response — opposition, formal notice or action — to preserve your exclusivity. A registered trademark remains valid for ten years, renewable indefinitely, provided it is actively defended.
What distinguishes TargetUp in securing my intangible assets?+
A triple ISO certified firm (9001, 21001, and 37301), over 70 consultants, and contractualised results: your intellectual property strategy is managed with the same rigor as our compliance and management missions. We connect the protection of your assets to your governance and normative processes, ensuring that IP becomes a genuine value-adding lever rather than a mere administrative formality.
Tailored support
On quotation
Free opportunity diagnosis
  • Response within 48 hours
  • Dedicated consultant
  • Quotation & schedule
Book a slot · 30 min (B2B diagnostic)
or write to us
✓ Automatically detected from the page
Protected data · CNDP
★★★★★
Registering our trademark with OMPIC protected us from a competitor copying our identity.
AF
Founder
Startup · Casablanca

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