Skip to Content
Home›Sectors›Event Management & Congress
Challenges in Your Sector

What blocks your authorisations

Refusal to open to the public

The safety commission denies access if your evacuation plans, fire extinguishers, or inspection records do not comply with ERP regulations.

Catering halt

The ONSSA suspends your catering activity as soon as an inspection reveals a break in the cold chain or the absence of food traceability.

Cancellation by the client

Large accounts and public institutions require ISO 9001 or ISO 20121 in their tenders; without certification, your application is dismissed.

Our Knowledge of the Sector

Experts who understand your business

We support event and congress organisers in regulatory compliance and the certification of their processes. We are proficient in ONSSA requirements for catering activities, ERP standards for public reception, and ISO 9001 and ISO 20121 frameworks. We work on documentation, team training, and internal audits before evaluation by the accredited certification body.

What we do for you

  • ERP compliance and fire safety audit
  • ONSSA sanitary approval file for catering
  • ISO 9001 or ISO 20121 support
  • HACCP training and allergen management
  • Preparation for certification audit
Let's discuss your project
Frequently Asked Questions

What leaders in the Event Management & Congress sector ask us

Is ISO 20121 mandatory to respond to public tenders?+
It is not legally mandatory, but many public and private clients include it in their selection criteria to ensure sustainable event management.
How long does it take to obtain ONSSA sanitary approval?+
The timeframe depends on the completeness of your file and the availability of the inspector. We assist you in compiling a compliant file to avoid back and forth.
Who issues the public opening authorisation for an event?+
It is the security commission of the municipality or prefecture that reviews your plans, verification records, and security arrangements before giving its opinion.
Can a congress be organised without ISO certification?+
Yes, but you risk being excluded from tenders that require it and losing the trust of international clients accustomed to these quality standards.
All our services for this sector

The catalogue tailored to your profession

Click on a category to expand the services applicable to your sector.

TARGETUP CONSULTING

C7 — Digital Transformation33

AI & Digital Tools Training

Teams uncomfortable with AI and digital tools limit the return on your digital investments. Our team of senior consultants trains your employees — generative AI, Odoo, advanced office skills and business tools — with concrete, usage-oriented pathways. Measurable skills enhancement. Quote within 48 hours.

Discover

Artificial Intelligence & Data

Your data lies dormant instead of creating value, and AI remains a vague and risky subject in terms of confidentiality. Our team of senior consultants transforms your data into a concrete advantage — AI use cases, predictive models, dashboards and automation — from POC to production, with governance compliant with law 09-08 and GDPR. Measured ROI, data security. Quote within 48 hours.

Discover

Automation & RPA

Manual and repetitive tasks are costly, generate errors, and occupy your teams at the expense of added value. Our team of senior consultants automates your processes — RPA, integrations, AI agents, and workflows — with a Lean Six Sigma approach and robust, secure automations. Up to −65% of manual tasks. Quote within 48 hours.

Discover

BI & Dashboards (Power BI)

Without consolidated visibility, your decisions rely on intuition rather than data. Our team of senior consultants designs your Power BI dashboards — real-time KPIs, data models, and automated reporting — connected to Odoo and your business sources, with data governance compliant with law 09-08. Actionable dashboards. Quote within 48 hours.

Discover

CRM (Salesforce / HubSpot)

A poorly configured CRM slows down your sales team instead of speeding them up, and exposes your prospect data. Our team of senior consultants deploys and optimises Salesforce or HubSpot — pipelines, automations, scoring, and reporting — aligned with your actual sales process and compliant with law 09-08. Controlled deployment. Quote within 48 hours.

Discover

Chatbots & AI Agents

An overloaded customer support and repetitive tasks divert your teams from adding value. Our team of senior consultants designs your chatbots and AI agents — customer service, internal support, lead qualification — connected to your data and available 24/7, with management compliant with law 09-08. Reliable, secure agents. Quote within 48 hours.

Discover

Cloud & Infrastructure

An ageing or poorly sized infrastructure weighs on your costs, performance, and security. Our team of senior consultants designs and migrates your cloud infrastructure — hosting, backups, high availability, and security — for a reliable, scalable IT system compliant with data localisation requirements (law 09-08). Quote within 48 hours.

Discover

Cybersecurity & Data Compliance (GDPR / Law 09-08)

A cyberattack or a breach of Law 09-08 / GDPR can jeopardise your business, your reputation, and expose you to sanctions from the CNDP. Our team of senior consultants secures your company from end to end — audit, pentest, SOC/SIEM supervision, compliance, and outsourced DPO — with a prioritised and operational action plan. ISO 27001 / 27701 / NIST standards. Quote within 48 hours.

Discover

Voir les 25 autres prestations de C7 — Digital Transformation

TARGETUP BUSINESS CENTRE

P1 — Export & Tourism28

B2B prospecting mission

An improvised prospecting mission abroad is a waste of budget. We organise your B2B mission on the ground: targeting prospects, scheduling qualified appointments, optimising the agenda, and commercial follow-up. Result: concrete decision-making appointments, a nourished pipeline, and Morocco Export assistance mobilised to reduce costs. Quote within 48 hours.

Discover

Buyer Prospecting & Networking

Finding the right buyers abroad is crucial for export success. We identify, qualify, and connect your business with targeted importers and distributors in your priority markets. Result: a list of qualified contacts and concrete buyer meetings, supported by Maroc Export initiatives. Quote within 48 hours.

Discover

Customs & Preferential Origin

Poorly managing the origin of your products means forfeiting reduced customs duties. We optimise your tariff classification, certificates of origin, and the use of Morocco's free trade agreements to reduce your costs for both imports and exports. Result: legally minimised customs duties and a price advantage in your target markets. Quote within 48 hours.

Discover

Destination marketing

A beautiful invisible destination does not fill its hotels. We design your destination marketing strategy: territorial brand, content, digital channels, and partnerships with tour operators to attract the right clientele. Result: targeted visibility, qualified visitor flows, and enhanced occupancy rates, supported by SMIT mechanisms. Quote within 48 hours.

Discover

E-commerce Export & Marketplaces

Selling internationally online is not improvised. We deploy your export e-commerce strategy: listing on international marketplaces, cross-border logistics, payments and compliance by country. Result: an operational digital export sales channel and Morocco Export assistance mobilised to finance the deployment. Quote within 48 hours.

Discover

Establishing a subsidiary abroad

Creating a subsidiary abroad legally and fiscally engages your company. We manage your establishment: choice of country, legal form, taxation, banking and local recruitment to secure your deployment. Result: an operational and compliant entity, and a sustainable local presence, supported by Morocco Export initiatives. Quote within 48 hours.

Discover

Export Certification Support

Without the right certifications, your products remain stuck at the borders. We manage the certification of your products for export: regulatory and normative requirements of the target country, accredited bodies, testing and preparation of compliance documentation. Result: compliant products, access to targeted markets and removal of non-tariff barriers. Quote within 48 hours.

Discover

Export Credit Insurance (SMAEX)

Exporting carries the risk of non-payment. We establish your export credit insurance with SMAEX to cover your commercial and political risks, allowing you to export with peace of mind. Result: insured export receivables, transferred non-payment risk, and easier access to bank financing. Quote within 48 hours.

Discover

Voir les 20 autres prestations de P1 — Export & Tourism

P2 — Entrepreneurship Financing27

Business Angels & Love Money

Raising funds from business angels or through love money requires a credible investor file that few project leaders know how to construct. We structure the documentation, valuation, and agreement, then prepare the introduction to investor networks. Result: a secured equity raise. Quote within 48 hours.

Discover

Business Creation Bank File

An incomplete or unconvincing business creation bank file is the primary cause of credit refusal for young companies. We assemble a complete file — business plan, forecast, guarantees — and defend it until approval. Result: a creation loan obtained under the best conditions. Quote within 48 hours.

Discover

Business Plan Support

Without a solid business plan, the project owner struggles to convince banks and investors of the viability of their project. We write a comprehensive business plan — market, business model, financial forecast — credible to funders. Result: a bankable document that unlocks credit, guarantees, or grants. Quote within 48 hours.

Discover

Business Transfer & Acquisition

Acquiring an existing company is a powerful entrepreneurial path, but valuation and financing the takeover trip up many acquirers. We assess the target, structure the takeover deal, and build the financing dossier up to the agreement. Result: a secure and financed acquisition. Quote within 48 hours.

Discover

CCG Guarantee Fund / Tamwilcom (Damane)

The Damane guarantee funds (CCG/Tamwilcom) cover a large portion of credit, but many micro and small enterprises submit incomplete applications and face rejection. We identify the appropriate guarantee, prepare the application, and advocate for it with the bank until approval is granted. Result: a covered risk and unlocked financing. Quote within 48 hours.

Discover

Company Creation & Formalisation

Establishing an LLC or a PLC involves a series of legal formalities that discourage many project holders. We draft the statutes and manage all procedures — OMPIC, commercial register, professional tax, CNSS — until registration. Result: a company established in compliance and ready to finance. Quote within 48 hours.

Discover

Competitions & Calls for Projects

Competitions and calls for projects offer funding and visibility, but a poorly calibrated file is eliminated at the pre-selection stage. We identify relevant calls, draft the application, and prepare the pitch for presentation before the jury. Result: funding won and increased visibility. Quote within 48 hours.

Discover

Crowdfunding (Equity / Donation)

Equity or donation crowdfunding can finance a TPE, but a campaign without preparation falters due to lack of audience and legal framework. We design the campaign, communication plan, and legal structure compliant with Moroccan collaborative financing regulations. Result: a successful and compliant fundraising. Quote within 48 hours.

Discover

Voir les 19 autres prestations de P2 — Entrepreneurship Financing

TARGETUP UNIVERSITY

U4 — Special Contracts CSF6

Audit & Optimisation of the Training Budget

Many companies leave a portion of their Professional Training Tax unutilised. TARGETUP UNIVERSITY audits your training budget and identifies mobilisable CSF/OFPPT funding. You recover the potential for coverage and optimise every dirham invested. Quote & registration within 48 hours.

Discover

CSF — Special Training Contracts

Financing the upskilling of your employees remains a major budgetary challenge. TARGETUP UNIVERSITY prepares your Special Training Contracts (CSF) with OFPPT: eligibility, training plan, and reimbursement file. You benefit from the coverage of a significant part of your annual training plan (CSF / TFP) — amount determined at diagnosis. Quote & registration within 48 hours.

Discover

MOUWAKABA Programme — Training Support

The MOUWAKABA programme supports companies in structuring and financing their training actions. TARGETUP UNIVERSITY ensures the engineering of the system, the preparation of the plan and follow-up with OFPPT. You secure the coverage of a significant part of the training budget. Quote & registration within 48 hours.

Discover

Subsidised Sectoral Training

Each sector has training schemes that are still largely underutilised. TARGETUP UNIVERSITY identifies the training eligible for your sector and aligns it with CSF / OFPPT funding and sectoral funds. You train your teams while significantly reducing the net cost, through the coverage of a major part of your annual training plan (TFP) — eligibility and amount established at diagnosis. Quote & registration within 48 hours.

Discover

Training Plan & HR Engineering (PDC)

Without a structured training plan, your company misses out on available funding. TARGETUP UNIVERSITY designs your Skills Development Plan and its HR engineering, in line with the CSF/OFPPT schemes. You transform your needs into actions eligible for funding. Quote & registration within 48 hours.

Discover

Training-Integration Contracts (Idmaj / Tahfiz)

Recruiting and training young profiles while benefiting from public aid is a decisive HR lever. TARGETUP UNIVERSITY structures your training-integration contracts (Idmaj, Tahfiz) and the associated training actions. You integrate new talents with optimised cost coverage. Quotes & registration within 48 hours.

Discover
What we do in this sector

Events & Congresses: our services

This page gathers the standards, controls, and accreditations that the Events & Congresses sector must adhere to, and the training that prepares for them.

Finance the approach

A part of the cost is covered

Depending on your status and your project, support mechanisms cover a portion of the consulting and training. Eligibility is verified on a case-by-case basis.

See the mechanisms