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Pricelist: TargetUp Entreprises — EUR (B2B) Pricelist
Google Analytics 4 (GA4) & Data Marketing

Google Analytics 4 (GA4) & Data Marketing

Data now drives every marketing decision: mastering GA4 has become a prerequisite for any sought-after digital profile. This training covers the event architecture of Google Analytics 4, configuration via Google Tag Manager, conversion tracking, explorations (funnel, path, cohorts), Google Ads and BigQuery integration, as well as reporting on Looker Studio and consent mode / GDPR issues. You prepare for and validate the Google Analytics certification (Skillshop), certified by TargetUp University. Available in inter or intra-company formats. Quotation & registration within 48 hours.
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University · Commerce, Sales & Finance

Google Analytics 4 (GA4) & Data Marketing

Measure and manage your digital performance with GA4.

CertificationIn-person & remoteMorocco & Africa
RegisterSpeak to an advisor
Google Analytics 4 (GA4) & Data Marketing — TargetUp University Morocco & AfricaTargetUp University — Morocco & Africa
The programme

Presentation

Utilise data to optimise your journeys and conversions.

Training Objectives:

  • GA4 data model and events
  • Dashboards and attribution
  • Google Ads and Looker Studio Integration

Format: in-person (Morocco) and remote · inter and intra-company sessions.

TargetUp University Training

Training that helps you progress.

Practitioner trainers, active pedagogy, and support until certification.

20+
years of expertise
4
offices Morocco & Africa
48h
response to your request
Why TargetUp University

A recognised training partner

Expert trainers

Practitioner speakers, certified and recognised in their field.

Recognised Certifications

Paths aligned with international standards and organisations.

Anchoring Morocco & Africa

In-person and remote sessions, tailored to the local context.

Dedicated Support

A training advisor supports you from programme selection to certification.

Active pedagogy

Practical cases, situational exercises and personalised support.

Accreditation Network

A recognised ecosystem of certifications and affiliations.

Frequently asked questions

You may be wondering…

Is the training certified?
Yes: a TargetUp University certificate (or the targeted certification exam) validates your achievements at the end of the course.
In-person or remote?
Our sessions are held in person (Morocco) and remotely, for participants from across Francophone Africa.
How do you register?
Fill out the form below: a training advisor will contact you within 48 hours with the details and schedule.

Training Registration

Fill out this registration form: a TargetUp University advisor will contact you within 48 hours (programme and schedule).

Your registrationUniversity — Commerce, Sales & FinanceGoogle Analytics 4 (GA4) & Data Marketing

Ready to upskill?

Speak to a TargetUp University advisor for your programme and schedule.

Register