Sport, Leisure & Equipment
You manage a club, a gym, or manufacture sports equipment: user safety, product traceability, and compliance with Moroccan standards determine your operating license and civil liability.
What closes your facilities
Equipment control
The Ministry of Youth requires a maintenance log and annual verification reports for each device. A documented failure engages your criminal liability.
Traceability of imported items
Each batch of equipment must carry the NM certificate of conformity or an equivalent recognized one. IMANOR can block an entire delivery if the technical file is incomplete.
Hygiene and changing rooms
Gyms and swimming pools are subject to health inspections by the Ministry of Health: disinfection log, water analyses, ventilation. A non-compliance report suspends the activity.
Experts who understand your business
We support clubs, manufacturers, and importers of sports equipment in regulatory and normative compliance. We prepare Youth & Sports approval files, structure maintenance logs, prepare IMANOR audits, and train your teams in hygiene and safety procedures. We work on both quality systems and CSR approaches for structures that want to enhance their social commitment.
What we do for you
- Compliance audit of facilities and equipment
- Preparation of approval file for the Ministry of Youth & Sports
- Support for NM ISO 9001 certification
- Implementation of maintenance and traceability logs
- Training in hygiene, safety, and risk management
What leaders in the Sport, Leisure & Equipment sector ask us
Does my fitness club need to obtain approval?+
What documents does IMANOR require for imported equipment?+
How can I prove that my equipment is maintained?+
Is ISO certification recognised by the ministry?+
The catalogue tailored to your profession
Click on a category to expand the services applicable to your sector.
TARGETUP CONSULTING
C7 — Digital Transformation33
AI & Digital Tools Training
Teams uncomfortable with AI and digital tools limit the return on your digital investments. Our team of senior consultants trains your employees — generative AI, Odoo, advanced office skills and business tools — with concrete, usage-oriented pathways. Measurable skills enhancement. Quote within 48 hours.
DiscoverArtificial Intelligence & Data
Your data lies dormant instead of creating value, and AI remains a vague and risky subject in terms of confidentiality. Our team of senior consultants transforms your data into a concrete advantage — AI use cases, predictive models, dashboards and automation — from POC to production, with governance compliant with law 09-08 and GDPR. Measured ROI, data security. Quote within 48 hours.
DiscoverAutomation & RPA
Manual and repetitive tasks are costly, generate errors, and occupy your teams at the expense of added value. Our team of senior consultants automates your processes — RPA, integrations, AI agents, and workflows — with a Lean Six Sigma approach and robust, secure automations. Up to −65% of manual tasks. Quote within 48 hours.
DiscoverBI & Dashboards (Power BI)
Without consolidated visibility, your decisions rely on intuition rather than data. Our team of senior consultants designs your Power BI dashboards — real-time KPIs, data models, and automated reporting — connected to Odoo and your business sources, with data governance compliant with law 09-08. Actionable dashboards. Quote within 48 hours.
DiscoverCRM (Salesforce / HubSpot)
A poorly configured CRM slows down your sales team instead of speeding them up, and exposes your prospect data. Our team of senior consultants deploys and optimises Salesforce or HubSpot — pipelines, automations, scoring, and reporting — aligned with your actual sales process and compliant with law 09-08. Controlled deployment. Quote within 48 hours.
DiscoverChatbots & AI Agents
An overloaded customer support and repetitive tasks divert your teams from adding value. Our team of senior consultants designs your chatbots and AI agents — customer service, internal support, lead qualification — connected to your data and available 24/7, with management compliant with law 09-08. Reliable, secure agents. Quote within 48 hours.
DiscoverCloud & Infrastructure
An ageing or poorly sized infrastructure weighs on your costs, performance, and security. Our team of senior consultants designs and migrates your cloud infrastructure — hosting, backups, high availability, and security — for a reliable, scalable IT system compliant with data localisation requirements (law 09-08). Quote within 48 hours.
DiscoverCybersecurity & Data Compliance (GDPR / Law 09-08)
A cyberattack or a breach of Law 09-08 / GDPR can jeopardise your business, your reputation, and expose you to sanctions from the CNDP. Our team of senior consultants secures your company from end to end — audit, pentest, SOC/SIEM supervision, compliance, and outsourced DPO — with a prioritised and operational action plan. ISO 27001 / 27701 / NIST standards. Quote within 48 hours.
DiscoverVoir les 25 autres prestations de C7 — Digital Transformation
TARGETUP BUSINESS CENTRE
P1 — Export & Tourism28
B2B prospecting mission
An improvised prospecting mission abroad is a waste of budget. We organise your B2B mission on the ground: targeting prospects, scheduling qualified appointments, optimising the agenda, and commercial follow-up. Result: concrete decision-making appointments, a nourished pipeline, and Morocco Export assistance mobilised to reduce costs. Quote within 48 hours.
DiscoverBuyer Prospecting & Networking
Finding the right buyers abroad is crucial for export success. We identify, qualify, and connect your business with targeted importers and distributors in your priority markets. Result: a list of qualified contacts and concrete buyer meetings, supported by Maroc Export initiatives. Quote within 48 hours.
DiscoverCustoms & Preferential Origin
Poorly managing the origin of your products means forfeiting reduced customs duties. We optimise your tariff classification, certificates of origin, and the use of Morocco's free trade agreements to reduce your costs for both imports and exports. Result: legally minimised customs duties and a price advantage in your target markets. Quote within 48 hours.
DiscoverDestination marketing
A beautiful invisible destination does not fill its hotels. We design your destination marketing strategy: territorial brand, content, digital channels, and partnerships with tour operators to attract the right clientele. Result: targeted visibility, qualified visitor flows, and enhanced occupancy rates, supported by SMIT mechanisms. Quote within 48 hours.
DiscoverE-commerce Export & Marketplaces
Selling internationally online is not improvised. We deploy your export e-commerce strategy: listing on international marketplaces, cross-border logistics, payments and compliance by country. Result: an operational digital export sales channel and Morocco Export assistance mobilised to finance the deployment. Quote within 48 hours.
DiscoverEstablishing a subsidiary abroad
Creating a subsidiary abroad legally and fiscally engages your company. We manage your establishment: choice of country, legal form, taxation, banking and local recruitment to secure your deployment. Result: an operational and compliant entity, and a sustainable local presence, supported by Morocco Export initiatives. Quote within 48 hours.
DiscoverExport Certification Support
Without the right certifications, your products remain stuck at the borders. We manage the certification of your products for export: regulatory and normative requirements of the target country, accredited bodies, testing and preparation of compliance documentation. Result: compliant products, access to targeted markets and removal of non-tariff barriers. Quote within 48 hours.
DiscoverExport Credit Insurance (SMAEX)
Exporting carries the risk of non-payment. We establish your export credit insurance with SMAEX to cover your commercial and political risks, allowing you to export with peace of mind. Result: insured export receivables, transferred non-payment risk, and easier access to bank financing. Quote within 48 hours.
DiscoverP2 — Entrepreneurship Financing27
Business Angels & Love Money
Raising funds from business angels or through love money requires a credible investor file that few project leaders know how to construct. We structure the documentation, valuation, and agreement, then prepare the introduction to investor networks. Result: a secured equity raise. Quote within 48 hours.
DiscoverBusiness Creation Bank File
An incomplete or unconvincing business creation bank file is the primary cause of credit refusal for young companies. We assemble a complete file — business plan, forecast, guarantees — and defend it until approval. Result: a creation loan obtained under the best conditions. Quote within 48 hours.
DiscoverBusiness Plan Support
Without a solid business plan, the project owner struggles to convince banks and investors of the viability of their project. We write a comprehensive business plan — market, business model, financial forecast — credible to funders. Result: a bankable document that unlocks credit, guarantees, or grants. Quote within 48 hours.
DiscoverBusiness Transfer & Acquisition
Acquiring an existing company is a powerful entrepreneurial path, but valuation and financing the takeover trip up many acquirers. We assess the target, structure the takeover deal, and build the financing dossier up to the agreement. Result: a secure and financed acquisition. Quote within 48 hours.
DiscoverCCG Guarantee Fund / Tamwilcom (Damane)
The Damane guarantee funds (CCG/Tamwilcom) cover a large portion of credit, but many micro and small enterprises submit incomplete applications and face rejection. We identify the appropriate guarantee, prepare the application, and advocate for it with the bank until approval is granted. Result: a covered risk and unlocked financing. Quote within 48 hours.
DiscoverCompany Creation & Formalisation
Establishing an LLC or a PLC involves a series of legal formalities that discourage many project holders. We draft the statutes and manage all procedures — OMPIC, commercial register, professional tax, CNSS — until registration. Result: a company established in compliance and ready to finance. Quote within 48 hours.
DiscoverCompetitions & Calls for Projects
Competitions and calls for projects offer funding and visibility, but a poorly calibrated file is eliminated at the pre-selection stage. We identify relevant calls, draft the application, and prepare the pitch for presentation before the jury. Result: funding won and increased visibility. Quote within 48 hours.
DiscoverCrowdfunding (Equity / Donation)
Equity or donation crowdfunding can finance a TPE, but a campaign without preparation falters due to lack of audience and legal framework. We design the campaign, communication plan, and legal structure compliant with Moroccan collaborative financing regulations. Result: a successful and compliant fundraising. Quote within 48 hours.
DiscoverVoir les 19 autres prestations de P2 — Entrepreneurship Financing
Sport, Leisure & Equipment: our services
The selection covers the optimisation of sports and leisure operations through the deployment of Lean and Six Sigma methods, logistics management, productive maintenance, and production line balancing to improve the efficiency and quality of sports equipment.
5S — Deployment & Field Audit
See the service →Lean Logistics & Supply Chain
See the service →TPM — Total Productive Maintenance
See the service →Lean Manufacturing & 5S
See the service →Line Balancing & Takt Time
See the service →VSM — Value Stream Mapping
See the service →Qualifying training for this sector
A part of the cost is covered
Depending on your status and your project, support mechanisms cover a portion of the consulting and training. Eligibility is verified on a case-by-case basis.
See the mechanismsSport, Leisure & Equipment: the checkpoints
National sports licence: FRMF criteria for obtaining it
Read the article →Approval of sports equipment: the role of CNOM
Read the article →Approval of leisure centres: the steps according to the Ministry of Youth
Read the article →Regulation of gyms: the standards imposed by the ministry
Read the article →Anti-doping control: the protocol of the Royal Moroccan Athletics Federation
Read the article →Mountain rescue plan: requirements of the High Commission for Water and Forests
Read the article →A function run for you
When the function is missing in-house, our team runs it every month: dated deliverables, filed evidence, a scope written into the contract.
Project launch
Scoping a major project: launch note, milestones, risks.
View the service →Multi-project oversight
Several projects tracked for your management: trade-offs and dashboard.
View the service →Internal audit
Your annual internal audit cycle: programme, on-site audits, action follow-up.
View the service →