U1 — Initial Training

The modernisation of public action and good governance of local authorities are strategic projects in Morocco and Francophone Africa. This executive programme trains senior executives in the public sector, territorial managers, and consultants in local finance management, public procurement, and governance of public policies, with operational deliverables. Quote & registration within 48 hours.

The governance of healthcare establishments and the quality of care are major strategic issues in Morocco and Francophone Africa. This executive programme trains establishment directors, quality health managers, and health executives in hospital governance, patient safety, health law, and medico-economic management, with operational deliverables. Quote & registration within 48 hours.

Digital transformation is now a survival and competitiveness imperative for Moroccan and African organisations. This executive programme trains Chief Digital Officers, CIOs and consultants in digital strategy, IT urbanisation, ERPs, data, AI and change management, with operational deliverables. Quote & registration within 48 hours.

Human capital has become a strategic asset at the heart of the transformation of Moroccan and African organisations. This executive programme trains HR directors, talent managers, and HR consultants in talent management, labour law, GPEC, payroll, and HR transformation, with operational deliverables. Quote & registration within 48 hours.

In response to supply chain volatility, logistical performance has become a strategic competitiveness issue for Moroccan and African companies. This executive programme trains Supply Chain Managers and Operations Directors in S&OP planning, inventory and purchasing management, transportation, and supply chain digitalisation, with operational deliverables. Quote & registration within 48 hours.

The ability to deliver complex projects within controlled costs, timelines, and risks is a differentiating factor for Moroccan and African organisations. This executive programme trains project managers, PMOs, and programme directors to PMI® standards and directly prepares for the PMP® certification, with operational deliverables. Quotation & registration within 48 hours.

The conquest of new markets and the building of strong brands are at the heart of the growth ambitions of Moroccan and African companies. This executive programme trains marketing directors, export managers, and business developers in marketing strategy, branding, digital marketing, and international business development, with actionable deliverables. Quote & registration within 48 hours.

Financial credibility and risk management have become major governance levers for general management in Morocco and Africa. This executive programme trains financial directors, auditors, and management controllers in financial analysis, management control, internal auditing, and budget management, with operational deliverables. Quotation & registration within 48 hours.

In a Moroccan and African environment where growth hinges on the quality of strategic decision-making, this executive programme equips leaders and senior executives to steer the transformation and performance of their organisations. Strategic diagnosis, business model, performance management, and change management, with deliverables directly applicable to the COMEX. Quote & registration within 48 hours.